Liberte Helsinki Management was founded by Tero Karjalainen. With a decade of experience in the Finnish advertising industry, Tero has closely collaborated with renowned Art Directors, photographers, producers and directors, executing campaigns for both domestic and global clients — including casting and directing models as an organic part of the creative process.
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Built on this foundation, Tero founded Liberte Helsinki Management. With the privilege of representing a diverse array of talent, my mission is to offer premier services that meet the demands of the ever-evolving modeling industry. For me, models are more than just faces; they are visual storytellers — the muses who transform brands into icons with a lasting legacy.