Liberte Helsinki Management was founded by Tero Karjalainen. With a decade of experience in the Finnish advertising industry, Tero has closely collaborated with Art Directors, photographers, producers and directors, executing campaigns for domestic and global brands — including casting and directing models as a part of the creative process.

Built on this foundation, Liberte Helsinki Management was born. With the honor of representing a diverse array of talent, my mission is to offer premier services that meet the demands of the ever-evolving modeling industry, while fostering strong, lasting relationships with both clients and models alike. For me, models are more than just faces; I see them as visual storytellers, the driving force that really brings brands to life.